EDITORIAL POLICY
247 News Uttar Pradesh
Website: 247newsuttarpradesh.com
Owner/Publisher: Rahul B.
Head Office: Palika Bazar, Kapoorthala, Aliganj, Lucknow, Uttar Pradesh – 226024, India
Contact: +91-8416888866
Effective Date: 19 September 2026
Last Updated: 19 September 2026
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1. ABOUT THIS EDITORIAL POLICY
247 News Uttar Pradesh is an independent digital news publication serving readers in Uttar Pradesh, across India and internationally.
Our primary editorial focus is Uttar Pradesh, including its districts, cities, towns and villages. We also publish relevant national and international news.
Our coverage may include:
* Uttar Pradesh news;
* District-level news;
* Lucknow news;
* Government and administration;
* Politics and public affairs;
* Crime and law;
* Courts and legal developments;
* Education;
* Employment and recruitment;
* Business and economy;
* Agriculture;
* Health;
* Infrastructure;
* Transportation;
* Weather and natural events;
* Environment;
* Technology;
* Science;
* Sports;
* Entertainment;
* Culture;
* Lifestyle;
* National affairs;
* International affairs;
* Public-interest information; and
* Other matters of legitimate interest to our readers.
This Editorial Policy establishes the standards that our owners, editors, writers, reporters, correspondents, contributors and freelancers are expected to follow.
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2. OUR EDITORIAL MISSION
Our mission is to provide readers with journalism that is:
* Accurate;
* Relevant;
* Timely;
* Original;
* Clearly attributed;
* Transparent;
* Responsible;
* Understandable;
* Independently produced; and
* In the public interest.
We aim to provide meaningful local reporting from Uttar Pradesh rather than merely reproducing information already published elsewhere.
Our editorial team seeks to add value through reporting, verification, context, interviews, analysis, local knowledge, original photography, original video and other journalistic work.
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3. EDITORIAL INDEPENDENCE
Editorial decisions are made independently from advertising and commercial considerations.
Advertisers, sponsors, commercial partners and other businesses do not receive editorial control over ordinary news coverage merely because they advertise with us.
Advertising revenue does not determine whether a story is published.
An advertiser may purchase advertising space, but advertising arrangements do not automatically give the advertiser the right to:
* Approve ordinary editorial stories;
* Remove legitimate news coverage;
* Dictate headlines;
* Control editorial conclusions; or
* Determine which independent news stories are published.
Commercial relationships that materially affect editorial content will be disclosed where appropriate.
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4. ORIGINAL JOURNALISM
Original journalism is a fundamental principle of 247 News Uttar Pradesh.
We aim to produce original reporting rather than simply copying material from other websites.
Original journalism may include:
* Reporting from the scene of an event;
* Interviews;
* Telephone interviews;
* Email interviews;
* Statements obtained directly from officials;
* Verification of official documents;
* Local reporting;
* Independent research;
* Data analysis;
* Original photographs;
* Original videos;
* Original graphics;
* Explanatory journalism;
* Investigative reporting;
* Original analysis; and
* Meaningful editorial context.
Google states that it seeks to provide access to original journalistic content in Google News.
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5. PROHIBITION ON SCRAPED CONTENT
247 News Uttar Pradesh does not knowingly publish scraped articles as original journalism.
We do not permit:
* Automated copying of articles from other news websites;
* Republishing another publisher's complete article without appropriate rights;
* Copying an article and merely changing a few words;
* Automated synonym replacement;
* Machine-generated paraphrasing of another publisher's article without meaningful original reporting;
* Copying another publisher's headline and article structure and presenting it as our own;
* Automatically importing articles from RSS feeds and publishing them as original reporting;
* Copying large portions of another publication's article without permission or substantial original value; or
* Republishing content merely to generate search traffic or advertising revenue.
Google's publisher policies specifically identify scraping, mirroring and slight rewriting of other publishers' content without added value as unacceptable replicated content for Google-served ads.
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6. USE OF NEWS AGENCIES AND THIRD-PARTY SOURCES
We may use information from legitimate third-party sources, including:
* Government departments;
* Police departments;
* Courts;
* Election authorities;
* Public institutions;
* Press releases;
* Official websites;
* Public records;
* News agencies;
* Interviews;
* Other publications;
* Social-media posts from verified or authoritative sources; and
* Other lawful sources.
Third-party information must not automatically be treated as independently verified fact.
Where appropriate, our reporting will identify the source.
For example:
> “According to the Uttar Pradesh Police...”
or:
> “The district administration said...”
or:
> “According to a report by [source]...”
Where third-party information is central to a story, we seek to add meaningful original value through verification, context, local reporting, additional sources or analysis.
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7. NEWS AGENCY MATERIAL
Where we have lawful access to news-agency material, we may publish such material according to the applicable license, syndication agreement or permission.
Where required, the agency or source will be appropriately credited.
We will not represent another organization's copyrighted reporting as original 247 News Uttar Pradesh reporting.
Where syndicated material is substantially reproduced, we will distinguish it appropriately from independently reported material.
Google recommends that republished material be handled in a way that allows the original content to be identified and credited appropriately.
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8. AI-ASSISTED CONTENT
Artificial intelligence and automated tools may be used as editorial assistance where appropriate.
Examples may include:
* Transcription;
* Translation assistance;
* Grammar correction;
* Headline brainstorming;
* Research organization;
* Data organization;
* Summarization of documents for internal review;
* Formatting assistance; and
* Other administrative or editorial-support functions.
However, AI tools do not replace editorial responsibility.
Any AI-assisted material intended for publication must be reviewed by a human editor or journalist.
We will not knowingly publish automatically generated material without appropriate human review.
AI tools must not be used to:
* Fabricate quotations;
* Invent sources;
* Invent events;
* Create false evidence;
* Manufacture interviews;
* Attribute statements to people who did not make them;
* Create fake government documents;
* Create fabricated statistics;
* Present speculation as fact;
* Generate copied articles from competitors; or
* Produce large quantities of low-value content merely to attract search traffic or advertising.
The final publisher responsibility for an article remains with 247 News Uttar Pradesh and the responsible editor/author.
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9. FACT-CHECKING
We seek to verify important factual claims before publication.
Depending on the nature of the story, verification may include:
* Checking official documents;
* Contacting relevant authorities;
* Speaking with witnesses;
* Obtaining statements from affected parties;
* Comparing multiple credible sources;
* Reviewing publicly available records;
* Checking dates and locations;
* Checking names, titles and organizational affiliations;
* Confirming statistics;
* Reviewing photographs or video;
* Using reliable databases; and
* Seeking expert comment where appropriate.
The level of verification will depend on the importance, urgency and nature of the story.
Breaking news may initially contain limited information. In such cases, we will distinguish confirmed information from developing or unverified information.
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10. BREAKING NEWS
During developing events, information may change quickly.
We may publish an initial report when there is a reasonable journalistic basis to report an event.
When information is incomplete, we may use language such as:
* “Initial reports indicate...”
* “Officials said...”
* “According to the police...”
* “The investigation is ongoing...”
* “This story is developing...”
We will update stories as reliable new information becomes available.
We will not knowingly present rumors as confirmed facts.
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11. SOURCES
Sources may include:
* Named officials;
* Government departments;
* Police authorities;
* Courts;
* Lawyers;
* Doctors or qualified professionals where relevant;
* Researchers;
* Academics;
* Business representatives;
* Eyewitnesses;
* Community representatives;
* Documents;
* Public records;
* Organizations;
* News agencies;
* Other credible publications; and
* Confidential sources where justified.
Whenever practical, important factual claims will be attributed to their source.
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12. CONFIDENTIAL SOURCES
In exceptional circumstances, a journalist may agree to protect the identity of a source.
Confidential sourcing should be used only when there is a legitimate journalistic reason.
Editors should consider:
* The importance of the information;
* The reliability of the source;
* Whether the information can be independently verified;
* Whether the source has direct knowledge;
* Whether the source has a potential conflict of interest; and
* Whether the information can reasonably be obtained from an attributable source.
Confidential sourcing must not be used merely to make an article appear more authoritative.
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13. MULTIPLE SOURCES
For significant or potentially controversial stories, we seek multiple sources where reasonably possible.
Particular care should be taken with allegations concerning:
* Individuals;
* Government officials;
* Businesses;
* Political organizations;
* Educational institutions;
* Religious or community organizations;
* Criminal conduct;
* Professional misconduct; and
* Other matters that could materially harm a person's reputation.
Where appropriate, the person or organization facing an allegation should be given a reasonable opportunity to respond.
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14. ALLEGATIONS AND ACCUSATIONS
An allegation is not automatically a fact.
Articles involving allegations should clearly distinguish:
* What is alleged;
* Who made the allegation;
* What has been independently verified;
* What the accused person or organization says;
* Whether an investigation is underway; and
* Whether a court or competent authority has made a finding.
We will avoid presenting an accusation as established fact unless it has been established by reliable evidence or an appropriate authority.
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15. COURT AND LEGAL REPORTING
Court-related stories should accurately distinguish between:
* Allegations;
* Charges;
* Arrests;
* Bail;
* Court observations;
* Arguments by lawyers;
* Evidence;
* Judicial findings;
* Orders;
* Judgments; and
* Final outcomes.
A person accused of an offence should not automatically be described as guilty before a competent court has determined guilt.
Court reporting should, where possible, identify the relevant court and date of the proceeding.
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16. CRIME REPORTING
Crime reporting must be factual and responsible.
We will avoid unnecessary sensationalism.
We will take particular care with:
* Names of suspects;
* Names of victims;
* Images;
* Children;
* Sexual offences;
* Families of victims;
* Allegations that have not been proven; and
* Information that could unnecessarily expose private individuals.
We will comply with applicable Indian laws concerning privacy, minors, victims and criminal proceedings.
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17. CHILDREN AND VULNERABLE PERSONS
Special care will be taken when reporting stories involving:
* Children;
* Victims of sexual offences;
* Survivors of abuse;
* Persons experiencing serious vulnerability;
* Victims of trafficking;
* Persons with disabilities where relevant;
* Families affected by tragedies; and
* Other vulnerable individuals.
We will not publish identifying information where doing so would violate applicable law or create an unreasonable risk of harm.
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18. HEADLINES
Headlines should accurately represent the article.
We do not intentionally use misleading headlines designed primarily to generate clicks.
Headlines should not promise information that the article does not contain.
We avoid:
* False claims;
* Deliberately misleading headlines;
* Fake quotations;
* Sensational claims unsupported by the article;
* Artificial urgency;
* Misleading numbers;
* Misleading questions; and
* Clickbait that materially misrepresents the underlying story.
Google News specifically prohibits misleading content and says preview content should not mislead users about what the underlying article contains.
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19. CLICKBAIT POLICY
We may use engaging headlines, but engagement must not come at the expense of accuracy.
A headline must accurately reflect the article.
For example, we will avoid headlines that:
* Imply a person said something they did not say;
* Claim an event occurred when it did not;
* Promise information absent from the article;
* Deliberately conceal essential context;
* Use exaggerated claims unsupported by evidence; or
* Manufacture controversy.
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20. ARTICLE DATES AND UPDATES
Every news article should display a clear publication date and time.
Where an article is substantially updated, the updated date/time may also be displayed.
We will not artificially change publication dates merely to make old content appear newly published.
Google News specifically advises publishers not to artificially freshen stories without significant new information or a compelling reason.
Where practical, articles should distinguish between:
Published: The original publication date/time.
Updated: The date/time of a significant subsequent update.
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21. AUTHOR AND BYLINE POLICY
Articles should identify the responsible writer, reporter, correspondent or editorial team member whenever appropriate.
Bylines may include:
* Reporter name;
* Correspondent name;
* Staff writer;
* Editorial desk;
* News desk;
* Agency attribution; or
* Other accurate attribution.
We will not knowingly create fictitious journalists solely to give automated or copied content an appearance of independent authorship.
Author profile pages should contain accurate information where such profiles are provided.
Google News emphasizes clear bylines and information about authors, publishers and the organization behind the content.
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22. AUTHOR PAGES
Where technically available, our author pages may include:
* Author name;
* Photograph, where appropriate;
* Professional role;
* Biography;
* Areas of coverage;
* Articles published by the author; and
* Relevant professional information.
Author information should be truthful and should not misrepresent qualifications or experience.
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23. PHOTOGRAPHY AND VIDEO
We seek to use photographs and videos lawfully.
Sources may include:
* Original staff photography;
* Licensed photographs;
* Permission-based photographs;
* Public-domain material;
* Properly licensed stock images;
* Government/public information where permitted;
* User-submitted material with appropriate rights; and
* Other lawful sources.
We will not knowingly use copyrighted photographs or videos without authorization, a valid license, applicable legal basis or other lawful permission.
Where appropriate, image credits will be provided.
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24. AI-GENERATED IMAGES AND MANIPULATED MEDIA
AI-generated or substantially manipulated images should not be presented as genuine photographs of real events.
Where an illustrative, reconstructed, simulated or AI-generated image could reasonably be mistaken for a real photograph, appropriate labeling should be used.
We will not knowingly use manipulated media to deceive readers about real events.
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25. USER-GENERATED CONTENT
If comments, reader submissions, community posts or other user-generated content are enabled, such material may be moderated.
Users must not submit:
* Defamatory material;
* Threats;
* Hate speech;
* Illegal material;
* Personal information published without authorization;
* Copyright-infringing material;
* Malware;
* Spam;
* Fraudulent material; or
* Deliberately misleading information.
User-generated content does not necessarily represent the views of 247 News Uttar Pradesh.
Where Google-served advertising is placed on pages containing user-generated content, the content remains subject to applicable Google publisher policies. Google states that its publisher policies apply to content on a page, including user-generated content.
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26. OPINION, COMMENTARY AND ANALYSIS
Opinion and analysis are permitted but should be clearly distinguishable from straight news reporting.
Examples include:
* Opinion;
* Editorial;
* Commentary;
* Analysis;
* Column;
* Expert perspective; and
* Explainer.
Readers should be able to understand whether a statement represents:
1. A verified fact;
2. An attributed statement;
3. Analysis; or
4. An opinion.
Opinion should not be presented as independently verified news.
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27. POLITICAL COVERAGE
247 News Uttar Pradesh may cover:
* Elections;
* Political parties;
* Candidates;
* Government;
* Legislatures;
* Public policy;
* Political statements;
* Campaigns;
* Polling;
* Election results; and
* Political developments.
Political reporting will follow the same standards of accuracy, sourcing and attribution as other reporting.
We will not knowingly:
* Fabricate political statements;
* Manufacture quotations;
* Publish false election information;
* Present campaign material as independent reporting;
* Conceal material sponsorship;
* Manipulate images to deceive readers; or
* Present opinion as verified fact.
Where political claims are disputed, relevant claims should be attributed to their sources.
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28. ELECTION RESULTS AND OFFICIAL DATA
Election-related information should, where practical, be verified against authoritative sources.
Official election bodies, government records and other authoritative sources should be preferred for:
* Vote counts;
* Constituency results;
* Election schedules;
* Candidate information;
* Official notifications; and
* Other election data.
Preliminary information should be identified as preliminary.
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29. HEALTH AND MEDICAL REPORTING
Health stories should be handled carefully.
Where health information is reported, we seek to:
* Identify credible sources;
* Distinguish scientific evidence from opinion;
* Avoid presenting speculation as medical fact;
* Attribute claims to qualified sources;
* Avoid exaggerated medical claims; and
* Correct significant factual errors.
News articles concerning health should not be treated as a substitute for professional medical advice.
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30. PUBLIC SAFETY AND EMERGENCIES
During emergencies, natural disasters, accidents or public-safety incidents, our priority is accurate and useful information.
We seek to verify:
* Locations;
* Official instructions;
* Emergency numbers;
* Casualty figures;
* Closure information;
* Weather information;
* Government advisories; and
* Other safety-related information.
Unconfirmed information should be clearly identified.
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31. SENSITIVE EVENTS
During major accidents, disasters, communal incidents, violent events or other sensitive situations, journalists and editors should exercise additional care.
We will seek to avoid:
* Unnecessary graphic material;
* Unverified casualty figures;
* Rumors;
* Incendiary claims;
* Dehumanizing language;
* Identification of vulnerable victims where inappropriate; and
* Material likely to cause unnecessary harm without legitimate journalistic value.
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32. HATE, HARASSMENT AND DISCRIMINATORY CONTENT
We do not knowingly publish content intended to promote hatred or harassment against individuals or groups.
Reporting on controversial subjects is permitted when there is legitimate journalistic value, but reporting should distinguish between:
* Reporting that a person made a statement;
* Describing a public controversy; and
* Endorsing hateful or discriminatory views.
Quoted material should be used only when there is a legitimate editorial reason.
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33. VIOLENCE AND GRAPHIC MATERIAL
Graphic photographs, videos or descriptions should be published only where there is a compelling editorial reason.
Where possible, disturbing material should be contextualized and appropriately labeled.
We do not publish graphic material merely to increase clicks, engagement or advertising revenue.
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34. ADVERTISING AND EDITORIAL SEPARATION
Advertising is separate from editorial journalism.
Advertising may include:
* Display advertisements;
* Google advertisements;
* Direct advertisements;
* Sponsored content;
* Affiliate promotions;
* Promotional campaigns; and
* Other commercial material.
Paid promotional material should be clearly distinguishable from independent editorial journalism.
Google News requires sponsorship and other paid promotional material to be clearly disclosed and prohibits paid promotional material from being misrepresented as independent editorial content.
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35. SPONSORED CONTENT
Sponsored articles or other paid editorial-style material should be clearly labeled.
Appropriate labels may include:
* Sponsored;
* Sponsored Content;
* Advertisement;
* Advertorial;
* Paid Promotion; or
* Partner Content.
The exact label will depend on the nature of the commercial arrangement.
Sponsored material must not be deceptively presented as independent reporting.
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36. ADVERTISEMENT PLACEMENT
Advertising must not overwhelm editorial content.
We aim to maintain a reasonable balance between advertisements and publisher-created content.
We will not design advertising placements specifically to trick users into clicking advertisements.
Google prohibits Google-served ads on screens where advertising or paid promotional material exceeds publisher content.
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37. NO ENCOURAGEMENT OF AD CLICKS
247 News Uttar Pradesh will never ask readers to click advertisements in order to support the publication.
We will not:
* Ask readers to click Google advertisements;
* Offer rewards for ad clicks;
* Place misleading arrows around advertisements;
* Disguise advertisements as navigation;
* Place deceptive labels over advertisements; or
* Use artificial methods to generate advertisement clicks or impressions.
Google expressly prohibits publishers from encouraging users to click ads and prohibits artificial generation of clicks or impressions.
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38. TRAFFIC INTEGRITY
We seek to obtain Website traffic through legitimate means.
We will not knowingly use:
* Click-exchange schemes;
* Automated traffic designed to inflate impressions;
* Artificial page views;
* Paid-to-click schemes;
* Traffic bots;
* Deceptive redirects;
* Malicious software;
* Spam traffic; or
* Other methods intended to artificially inflate advertising performance.
Google prohibits artificial clicks and impressions and identifies various prohibited traffic sources for pages displaying Google ads.
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39. SEARCH ENGINE OPTIMIZATION
Search-engine optimization may be used to make our journalism easier to discover.
SEO practices must not compromise editorial quality.
We will not intentionally create:
* Keyword-stuffed articles;
* Doorway pages;
* Automatically generated low-value pages;
* Large numbers of substantially similar articles;
* Fake news stories;
* Misleading headlines;
* Pages created solely to display advertisements; or
* Content created primarily to manipulate search rankings.
Our primary objective is to serve readers with useful journalism.
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40. ORIGINAL VALUE IN AGGREGATED NEWS
When multiple sources report the same event, our article should add value wherever possible.
Added value may include:
* Local reporting;
* New facts;
* Original interviews;
* Official documents;
* Timeline;
* Background;
* Context;
* Data;
* Maps;
* Explanations;
* Verification;
* Local impact;
* Expert comment; or
* Original photographs/video.
Simply rewriting several existing reports without meaningful added value is not considered sufficient original journalism.
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41. RSS FEEDS AND AUTOMATED NEWS IMPORTS
RSS feeds may be used by our newsroom for research, monitoring and discovery of relevant developments.
RSS content will not automatically be treated as our original journalism.
Automated publication of third-party RSS articles without editorial review and meaningful original contribution is prohibited.
Where information discovered through RSS is used, the resulting article must comply with our sourcing, copyright, attribution and originality standards.
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42. PRESS RELEASES
Press releases may be used as sources of information.
A press release is not automatically treated as independently verified reporting.
Where a story is primarily based on a press release, the source should be identified appropriately.
Where appropriate, journalists should seek additional information or independent confirmation.
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43. SOCIAL MEDIA SOURCES
Social-media posts may be useful sources during breaking news.
Before relying on a social-media post, journalists should consider:
* Whether the account is authentic;
* Whether the account belongs to the claimed person or organization;
* Whether the information is firsthand;
* Whether the post has been altered;
* Whether the material has been taken out of context;
* Whether other reliable sources corroborate it; and
* Whether the information can be independently verified.
Viral social-media content should not automatically be treated as fact.
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44. CORRECTIONS POLICY
We take corrections seriously.
If we discover a significant factual error, we will correct it promptly and transparently.
Depending on the nature of the error, a correction may involve:
* Correcting the article text;
* Adding a correction note;
* Updating the headline;
* Updating the publication;
* Correcting an image caption;
* Correcting a statistic;
* Correcting an attribution; or
* Removing information that should not have been published.
Significant corrections should not be hidden merely to preserve the appearance of having been correct originally.
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45. CORRECTION REQUESTS
Readers may request a correction by contacting us.
A useful correction request should include:
* Article URL;
* The specific error;
* Correct information;
* Evidence supporting the correction; and
* Contact information if follow-up is necessary.
We may investigate correction requests before making changes.
A disagreement with an article's opinion does not necessarily constitute a factual error.
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46. TAKEDOWN REQUESTS
We may receive requests to remove articles, photographs, names or other content.
Removal is not automatic.
Requests may be evaluated considering:
* Accuracy;
* Public interest;
* Applicable law;
* Privacy;
* Safety;
* Copyright;
* Court orders;
* Legal obligations;
* Whether the material is demonstrably false;
* Whether information has become obsolete; and
* The importance of maintaining an accurate journalistic archive.
Where correction rather than removal is appropriate, we may correct or update the article instead.
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47. COPYRIGHT
We respect copyright.
Our journalists and contributors must not knowingly reproduce copyrighted material without an appropriate legal basis.
Permitted uses may include material:
* Created by our staff;
* Licensed to us;
* Used with permission;
* In the public domain;
* Used under an applicable legal exception; or
* Used in accordance with applicable copyright law.
Copyright concerns may be reported to the publication using our contact information.
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48. ATTRIBUTION
When information, quotations, photographs, videos or other material comes from an external source, appropriate attribution should be provided where required or appropriate.
Attribution should not be used as a substitute for permission when permission is legally required.
Simply mentioning another publication as the source does not automatically make copying its article lawful or compliant with Google publisher policies.
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49. QUOTATIONS
Quotations should accurately represent what the speaker said or wrote.
We will not knowingly:
* Invent quotations;
* Alter quotations in a materially misleading manner;
* Attribute statements to people who did not make them; or
* Present paraphrases as direct quotations.
Minor grammatical adjustments may be made where appropriate, provided they do not change meaning.
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50. NUMBERS, STATISTICS AND DATA
Important statistics should be checked against reliable sources.
Where practical, articles should identify:
* Source;
* Date;
* Geographic scope;
* Relevant population;
* Units; and
* Whether figures are preliminary or final.
We will avoid presenting outdated statistics as current information.
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51. TRANSLATION
Because our readership includes Hindi and English audiences, material may be translated between languages.
Translations should preserve the original meaning.
Translation must not be used to disguise copied material as original journalism.
Where translated material is derived from an external source, the source should be appropriately attributed.
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52. LOCAL REPORTING IN UTTAR PRADESH
Local journalism is a central part of our publication.
Our reporters may cover the districts and local communities of Uttar Pradesh, including:
* Lucknow;
* Agra;
* Kanpur Nagar;
* Varanasi;
* Prayagraj;
* Gorakhpur;
* Meerut;
* Bareilly;
* Ayodhya;
* Noida/Gautam Buddha Nagar;
* Ghaziabad;
* Moradabad;
* Aligarh;
* Jhansi;
* Saharanpur;
* Mathura;
* Firozabad;
* Sitapur;
* Rae Bareli;
* Sultanpur;
* Barabanki;
* Unnao;
* Lakhimpur Kheri;
* Bahraich;
* Gonda;
* Basti;
* Azamgarh;
* Jaunpur;
* Mirzapur;
* Ballia;
* Muzaffarnagar;
* Rampur;
* Shahjahanpur;
* Farrukhabad;
* Mainpuri;
* Etawah;
* Auraiya;
* Kannauj;
* and other districts of Uttar Pradesh.
Local stories should contain genuine local information and should not merely reproduce national coverage with a district name inserted into the headline.
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53. REPORTER RESPONSIBILITIES
Every reporter or correspondent is expected to:
1. Verify information before publication where reasonably possible.
2. Identify sources accurately.
3. Avoid fabricated quotations.
4. Avoid plagiarism.
5. Avoid copying competitors' articles.
6. Disclose relevant conflicts of interest.
7. Respect applicable privacy laws.
8. Protect confidential sources where promised.
9. Distinguish fact from opinion.
10. Correct material errors promptly.
11. Avoid deliberate sensationalism.
12. Maintain appropriate records of important sources and documents.
13. Respect copyright.
14. Follow newsroom instructions concerning sensitive stories.
15. Treat people fairly and professionally.
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54. EDITOR RESPONSIBILITIES
Editors are responsible for reasonable editorial oversight.
Editors should review:
* Accuracy;
* Attribution;
* Headlines;
* Dates;
* Bylines;
* Sources;
* Images;
* Legal concerns;
* Potentially defamatory allegations;
* Sensitive material;
* Sponsored content disclosures;
* Copyright concerns; and
* Compliance with this Editorial Policy.
Editors should ensure that publication standards do not deteriorate during periods of high-volume breaking news.
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55. CONFLICTS OF INTEREST
Journalists should disclose relevant conflicts of interest to an editor.
A journalist should not use their position to obtain improper personal benefits.
Where a journalist has a significant personal, financial or professional relationship with a person or organization being covered, the newsroom may:
* Reassign the story;
* Add appropriate disclosure;
* Seek additional editorial review; or
* Take another reasonable measure to preserve editorial independence.
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56. GIFTS, FAVORS AND BENEFITS
Journalists should not accept gifts, payments, favors or benefits that could reasonably compromise editorial independence.
Ordinary press materials or reasonable access necessary for reporting may be accepted where consistent with newsroom standards.
Cash or other benefits offered in exchange for favorable editorial coverage should not be accepted.
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57. PAID NEWS
247 News Uttar Pradesh does not sell independent editorial coverage under the appearance of ordinary journalism.
Where a commercial relationship results in promotional content, the content should be clearly identified as advertising, sponsorship or another appropriate commercial category.
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58. NATIVE ADVERTISING
Native advertising may be used where commercially appropriate.
However, native advertising must remain distinguishable from independent editorial content.
The presentation should not deliberately deceive readers into believing that an advertisement is an independently reported news article.
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59. AFFILIATE CONTENT
Where affiliate links or commercial referral arrangements are used, they should be appropriately disclosed.
Editorial decisions should not be falsely represented as independent recommendations when they are materially influenced by a commercial relationship.
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60. EDITORIAL ARCHIVE
Published journalism may remain available as part of our archive.
We may update archived articles when new information becomes available.
Updates should not erase the historical record without a legitimate reason.
Where an important correction materially changes the understanding of an article, the correction should be handled transparently.
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61. ARTICLE STRUCTURE AND TRANSPARENCY
Where technically possible, news articles should contain:
* Clear headline;
* Publication date;
* Publication time;
* Author/byline;
* Article body;
* Relevant images;
* Image credits where required;
* Source attribution where appropriate;
* Updated date/time where applicable; and
* Links to relevant official or primary sources where useful.
Google's article guidance recommends clear publication dates/times, accurate structured data, headlines, images and author information.
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62. STRUCTURED DATA
Where technically possible, our website may use appropriate structured data to help search engines understand articles.
Article structured data should accurately represent the page.
Where used, information such as:
* Headline;
* Author;
* Date published;
* Date modified;
* Image; and
* Author URL
should correspond with the visible article information.
Google recommends accurate `datePublished`, `dateModified`, `headline`, `image` and `author.url` information for article pages.
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63. ARTICLE IMAGES
Lead images should be relevant to the article.
We will avoid using:
* Unrelated images;
* Misleading images;
* Images implying an event that did not occur;
* Logos as substitute lead images where an actual story image is available; or
* Images that materially misrepresent the story.
Google's article guidance recommends relevant images and appropriate image markup.
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64. LINKING POLICY
Links should help readers access useful additional information.
We may link to:
* Government websites;
* Official documents;
* Courts;
* Public institutions;
* Primary sources;
* Relevant background information; and
* Credible external sources.
We do not knowingly sell links for the purpose of manipulating search rankings.
Paid or sponsored links should be handled according to applicable search-engine and advertising requirements.
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65. NO MANIPULATION OF GOOGLE NEWS
247 News Uttar Pradesh does not pay or attempt to manipulate Google News rankings.
We understand that Google states that participation in advertising programs such as AdSense does not improve Google News ranking, and that Google News ranking is algorithmically determined.
Our editorial strategy is therefore focused on producing useful journalism rather than attempting to manipulate Google News.
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66. CONTENT VOLUME
We may publish multiple articles in a day, particularly during major news events.
However, volume must not replace quality.
We do not intend to publish large numbers of substantially identical or low-value articles merely to increase page views or advertising inventory.
Each published article should provide a meaningful reason for readers to visit the page.
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67. ARTICLE UPDATES AND FOLLOW-UP STORIES
When a developing story produces significant new information, we may:
* Update the original article; or
* Publish a separate follow-up article.
A separate follow-up article should contain genuinely new information or a meaningful new development.
We will avoid creating nearly identical articles solely to generate additional pages or advertising impressions.
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68. DUPLICATE CONTENT
Where multiple articles cover the same event, editors should consider whether an existing article should be updated rather than unnecessarily creating a duplicate article.
When separate articles are justified, they should contain distinct editorial value.
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69. PUBLIC INTEREST
The public interest may be relevant when determining whether to publish information.
Public-interest journalism may concern:
* Government;
* Public expenditure;
* Public safety;
* Courts;
* Elections;
* Public administration;
* Infrastructure;
* Consumer matters;
* Environmental issues;
* Education;
* Health;
* Business;
* Crime;
* Corruption allegations;
* Institutional accountability; and
* Other significant matters affecting the public.
Public interest does not automatically justify publishing private or sensitive information.
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70. PRIVACY AND JOURNALISM
Journalists should consider whether publication of personal information is necessary for the story.
We seek to avoid unnecessary disclosure of:
* Private telephone numbers;
* Home addresses;
* Personal identification information;
* Financial information;
* Private correspondence;
* Sensitive personal information; and
* Other information unrelated to the legitimate news purpose.
Applicable laws may impose additional restrictions.
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71. SOURCE DOCUMENTS
Where appropriate, journalists may retain copies or records of:
* Official notices;
* Government documents;
* Court documents;
* Press releases;
* Interview notes;
* Audio/video recordings;
* Public statements;
* Data sources; and
* Other relevant reporting material.
Such records may help establish the basis for published reporting.
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72. ACCOUNTABILITY
The publisher, editors and journalists of 247 News Uttar Pradesh are responsible for maintaining the standards in this policy.
Readers are encouraged to contact us when they identify:
* Factual errors;
* Misleading headlines;
* Incorrect attribution;
* Copyright concerns;
* Conflicts of interest;
* Unclear sponsorship;
* Privacy concerns; or
* Other significant editorial issues.
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73. EDITORIAL COMPLAINTS
Editorial complaints should be submitted with sufficient detail for investigation.
Please include:
* Article URL;
* Date of publication;
* Nature of the complaint;
* Specific statement or material concerned;
* Evidence supporting the complaint; and
* Contact information where a response is requested.
Complaints will be reviewed according to their seriousness and available evidence.
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74. CONTACT INFORMATION
247 News Uttar Pradesh
Owner/Publisher: Rahul B.
Head Office:
Palika Bazar, Kapoorthala, Aliganj,
Lucknow, Uttar Pradesh – 226024, India
Phone: +91-8416888866
Website: 247newsuttarpradesh.com
Readers, sources, advertisers, contributors and members of the public may contact us regarding editorial matters using the above information.
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75. COMMITMENT TO GOOGLE NEWS AND ADVERTISING POLICIES
247 News Uttar Pradesh intends to operate its publication in accordance with applicable Google News, Google Search and Google publisher policies.
We recognize that publication of this Editorial Policy does not itself guarantee inclusion in Google News, Google Discover, Google Search features, AdSense approval or continued advertising eligibility.
Google determines eligibility and policy compliance independently.
Google states that Google News eligibility requires compliance with applicable News, Search and spam policies and that repeated or serious violations may result in removal from news surfaces.
Similarly, Google states that AdSense publishers must comply with its publisher policies and that violations may result in restricted or disabled ad serving.
We therefore periodically review our editorial practices and update this policy when necessary.
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76. COMMITMENT TO READERS
247 News Uttar Pradesh is committed to building a trustworthy local and national news publication.
Our editorial principles are:
Accuracy over speed when circumstances permit.
Original reporting over copying.
Evidence over rumor.
Attribution over anonymous assertion.
Correction over concealment of mistakes.
Editorial independence over commercial pressure.
Reader value over artificial traffic generation.
Transparency over deception.
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77. FINAL EDITORIAL STANDARD
Before publishing an important story, our editorial team should consider:
1. Is the information sufficiently verified?
2. Do we know where the information came from?
3. Have important claims been attributed?
4. Is the headline accurate?
5. Does the article provide genuine value to the reader?
6. Is the article sufficiently original?
7. Have we avoided copying or lightly rewriting another publication?
8. Have we clearly identified the author or responsible desk?
9. Is the publication date and time clear?
10. Are photographs and other media lawfully used?
11. Are allegations presented as allegations rather than established facts?
12. Have affected parties been given a reasonable opportunity to respond where appropriate?
13. Is sponsored or paid material clearly identified?
14. Does the article contain unnecessary sensationalism?
15. Could publication unnecessarily expose private individuals to harm?
16. Have we complied with applicable law?
17. Does the article contain fabricated, unsupported or misleading information?
18. Is this article being published because it provides genuine editorial value rather than merely to create another advertising page?
If the answer to these questions supports responsible publication, the story may proceed through the appropriate editorial workflow.
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EDITORIAL POLICY STATEMENT
247 News Uttar Pradesh is committed to responsible, original and transparent digital journalism.
We aim to serve the people of Uttar Pradesh and readers throughout India and around the world with timely reporting, while maintaining clear separation between editorial journalism and commercial advertising.
We recognize that trust is earned through consistent accuracy, transparency, accountability, original reporting and responsible corrections.
This Editorial Policy is effective from 19 September 2026 and may be updated as our newsroom, technology, legal obligations and applicable platform policies evolve.